So you have a beautiful website, but it’s not bringing you any leads?

Before adding a SEO service to bring in more business from your website, learn the difference between SEO and Organic SEO. But first, what is SEO?

Search Engine Optimization (SEO) is what websites use that helps content from their site get to the top of search engine results. It’s important to incorporate because most people don’t go through the multiple pages of results, so you need to have top notch content. You should also keep in mind that new people coming to your website could turn into loyal customers.

There are two types of SEO you should know about:

Regular SEO

It works by concentrating on paid advertising and pay-per-click advertising as a quick way to target customers and increase their brand exposure. However, the moment you stop paying, your website goes back to where it was before.

Organic SEO

It works by incorporating content creation, links, tags and keywords to be exactly what the customer is searching for. Even though it can be very time consuming, this creates long term results for the website and is less expensive than regular SEO. Read more about this in our blog:”Why Content Optimization Helps with Organic SEO

How do I know which one works best for me?

Each one is a great way to bring more people to your site, but you just have to decide how much money you want to spend and how much time you can dedicate to it. If you need more help in deciding what your website needs or have questions, be sure to contact us. We would love to assist you!