Make sure SEO is actually helping your online presence.
Use this guide if you aren’t sure if SEO is benefiting your website. If you can answer “yes” to most of these questions, you should be able to bring in more opportunities to grow your business.
Do I use keywords and tags correctly?
You want to make sure that you use key phrases and tags that people will be searching for. However, don’t make people have to dig for your information, you need to make your key phrases obvious from the beginning. The more tags, the better chances you have at people visiting your site.
Are my URL’s working?
It is important that your keep your URL’s short, sweet, and to the point. The more complex it is, the harder it will be to find you on search engines. It also helps to incorporate appropriate key words that people are most likely to search for to increase your chances of being seen.
Do I have responsive links?
If you are posting links to other sites or older blog posts, make sure they are updated and they actually work. It will not do you any good if you are posting links to things that don’t exist. The idea is to get people to keep clicking on more links connected to your website.
Are my pictures helping?
Adding visuals is a great idea, but it also won’t do much for your SEO if you don’t add them the right way. You want a related, memorable, and high quality picture to make your article stand out. Make sure that you add alt tags to your pictures for a better chance of being found and that they don’t take forever to load.
If you have any questions on how to incorporate SEO for your website, contact us!