Hendrix Fabrication Case Study

Hendrix Fabrication has been in business since 1973 with a loyalty pool of trusting audience for over 25 years when they realized that their website, through time, has become out of date and incapable of representing a strongly-rooted family business. They came to Boral Agency with the hope to create a new website layout and robust technical content.

Meeting with Hendrix Fabrication, the Boral Agency team designed an SEO-friendly website layout and web content that ties closely with the company’s motto. 

The Results

Custom membership login area where customers can check P.O.s and MTR numbers

Technical PDFs ready to be downloaded by eager online visitors?

Struggled With


Content Optimization

Content on their previous website was not up-to-date, wasting the company’s marketing resources.

Online Presence

Although it has been in the industry for a long time, the company’s weaker link was an incompatible website.

We listen to your vision, needs, and goals.

We don’t prepare a generic marketing strategy for all our clients. We meet with you and your team and we listen listen listen!

Each strategy we create is customized to your company, your team, and your goals.

We then review all our research, compare all our notes, analyze your marketing priorities and present you with a plan on how to implement each strategy step by step.

We know our stuff!

After meeting with Attorney McClure and his team we started the fun part..Research!

We analyzed his current marketing efforts as well as his competitors. We gathered information about his current services and what he wanted to focus on instead and how a new target market could be reached.

Finally, we assembled our amazing team and set responsibilities and timelines.

A Dedicated Team

Director of Digital

Director of Marketing

When you choose us to handle your project you get a dedicated team made up of a diverse group of talented individuals.

You get a team that takes off the burden from you and becomes accountable for your marketing strategy.

Your team is always just a phone call or email away.

The Strategies




Web Design

The new website layout puts the online visitor first. With an easy to navigate layout and technical documents to download at their fingertips, users can now access all the information from any device. From increasing visibility in a fast-growing industry, to reassuring their existing workmanship, Hendrix Fabrication claims their stand as a stable and perseverant company.

Content Optimization

The new website content makes it easier for Hendrix Fabrication to communicate with prospect clients, send out quotations and maintain rapport with current loyal customers.

Full Website