This is the perfect time to launch a Back to School Promotion! Even if you are not in the education industry, in August most people have back to school in their minds and several companies take advantage of that.
You can try some of these simple ideas:
- Offer a discount.
- Create a contest like sending pictures of their first day of school (from them or their kids).
- Gift Cards.
Remember that even if you can’t offer them much of a discount –I know times are though, a simple acknowledgement will be worthwhile.